Todd Hoffman
Flyknit Lunar 3

Nike Flyknit Lunar 3

Flyknit Lunar 3

Flyknit Lunar 3

Initiative for Flyknit Lunar 3 at NTNY. The design of Town Square featured a large string build referencing the Flyknit of the shoes along with campaign imagery in 2 large scale light boxes. The initiative also featured pedestals with touchable product on string columns representing 3 different categories of footwear.

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Concept Sketches

Concept Sketches

Early iterations for the design of Town Square in NTNY.

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 Pedestal concept revisions

Pedestal concept revisions

Presentation Renderings

Presentation Renderings

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